In marketing it’s suggested to think about your purchases
and how you came about making them, so I looked at the last ten books I bought:
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Boundaries by Drs. Cloud and Townsend, recommended by a friend
- The True Story of the Builderberg Group by Daniel Estulin, (as a gift), by related key word search
- Casket of Souls by Lynn Flewelling, because it’s the next installment in a series that I love
- The Complete Idiot’s Guide to Amigurumi by June Gilbank, (as a gfit), by related key word search
- The Picture of Dorian Gray, Original Text, by Oscar Wilde, from a blog article
- A Man on Summerland Beach by Nathan Grant, a fellow goodreads author
- Star Trek – Killing Time by Della Van Hise, a blog article mentioned that it was “yanked from the market for being in bad taste” (so I had to have it!)
- Beyond Sanctuary by Janet Morris, by related key word search
- Skin by Nya Rawlins, a facebook friend
- Choptank Blues & Other Stories by Diane Nelson, a facebook friend
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Three were purchased by key word search, and only one of those for me
- Three were purchased to support a fellow authors / friends
- Two were purchased because of blog articles I stumbled upon, (am not subscribed to)
- One was due to being a fan of the author already
- One was recommended by a friend
So, ‘word of mouth’ played a part in 7/10 of the purchases,
social media being 5 of those. Using ‘reverse-engineering’to push my books out there I’d:
-
support fellow authors and friends, as they reciprocate
- keep on blogging and stay involved in social media
Interesting?